ShopperTrak acquires RapidBlue Solutions

Avance advises ShopperTrak RCT Corporation, the world’s largest counter and analyzer of retail foot traffic, in the acquisition of RapidBlue Solutions Oy. Based in Finland, RapidBlue Solutions is a leading European provider of retail data and analytics, transforming anonymous data into information and insights that retailers can use to manage the marketing, merchandising and operations of their businesses.